[Press Release] Lioner Group Strengthens Leadership to Drive Growth and Global Connectivity
Lioner Group Strengthens Leadership to Drive Growth and Global Connectivity
● Gary Mak appointed as General Manager, Lioner International Consultancy Limited, Hong Kong
● Strategic hire bolsters Lioner’s integrated 3-in-1 platform across insurance, trust, and family office advisory
● Brings over two decades of leadership across brokerage, bancassurance, and fiduciary-linked services
● Leads Hong Kong sales operations and sales strategy of Lioner Insurance Brokerage and advisor enablement to support future regional and global expansion
HONG KONG, 6 October 2025 – Lioner International Group Ltd., Asia’s first and only fully integrated Insurance, Trust and Family Office consortium, today announced the appointment of Gary Mak as General Manager, Hong Kong. The appointment is a strategic step in strengthening Lioner’s leadership bench as it enters a new phase of accelerated growth, client expansion, and global connectivity.
In his new role, Mak will oversee Lioner’s Hong Kong operations, driving sales strategy, commercial execution, and advisor engagement across the firm’s 3-in-1 wealth structuring platform. He will also play a pivotal role in scaling Lioner’s presence across Asia, enabling the firm to better serve the evolving needs of high-net-worth (HNW) and ultra-high-net-worth (UHNW) clients.
With over 20 years of senior leadership experience, Gary Mak brings a well-rounded background spanning life insurance, brokerage, bancassurance, and fiduciary-related services. He has held key positions at leading institutions including Fubon Life, ACE Life, AXA, MetLife, and New York Life, where he was instrumental in building high-performing distribution networks and developing wealth structuring solutions tailored for HNW clients. Most recently, he served as Head of Brokerage at Fubon Life (Hong Kong), where he was officially appointed as a Key Person in Intermediary Management by the Hong Kong Insurance Authority, reflecting his leadership in regulatory alignment, partner stewardship, and client-centric solutions.
Mak’s appointment is part of Lioner’s broader strategy to scale its 3-in-1 integrated offerings in insurance, trust, and family office advisory, while deepening its capabilities in areas of distribution excellence, high-net-worth (HNW) client servicing, and global connectivity.
Tony Chan, Partner at Lioner, said: “Gary’s appointment marks an important milestone in our journey. His deep industry relationships, operational rigor, and understanding of HNW client priorities make him an ideal leader to accelerate our growth across Hong Kong and the broader region. His leadership will be instrumental as we continue to differentiate Lioner through our integrated platform and client-centric model.”
Mak’s remit will also include leading the rollout of advanced, AI-driven solutions across Lioner’s operations — from client onboarding and compliance to sales intelligence and portfolio servicing. These enhancements are designed to empower advisors, streamline workflows, and scale delivery of bespoke wealth solutions with speed, precision, and security.
Gary Mak, General Manager, Hong Kong, Lioner, said: “Joining Lioner at this pivotal time is an exciting opportunity. The firm’s integrated model is not only timely but truly differentiated — designed for the complex and intergenerational needs of today’s HNW families. I’m looking forward to building on this foundation — growing our reach, strengthening our partnerships, and delivering truly well-rounded comprehensive solutions to our clients.”
With demand rising for insurance-led wealth structuring and trust planning, and family office advisory, Lioner continues to invest in top-tier talent, technology, and on-the-ground capabilities in key wealth hubs. The firm is actively identifying strategic markets as part of its long-term roadmap to build a globally connected, Asia-rooted wealth platform.
About Lioner International Group Ltd.
Lioner International Group Ltd. is the one and only integrated Insurance, Trust and Family Office consortium in the industry, founded by ethnic Chinese partners, that offers total solution services for Ultra-High-Net Worth and High Net Worth individuals, families and businesses with unique and diverse needs. With more than a century’s combined industry knowledge, our best-in-class professionals strive to provide sophisticated and world class expertise in protecting legacy and preserving wealth for clients around the world. Additional information is available on lioner.com. Follow us on LinkedIn or visit our newsroom at lioner.com/insights/ for the latest company news.
